Our Purpose
The healthcare industry is undergoing significant transformation. The aging population and increased rates of chronic diseases are dramatically increasing the demand for healthcare services. At the same time, those who deliver care are exiting the industry leading to staffing shortages and an even greater gap between those who offer care and those in need.
The demand for new medical devices that deliver efficient and effective therapies has never been greater than it is today. The emergence of AI, remote connectivity, and rapid advancements in science and technology offer unparalleled opportunities to drive transformation in healthcare. These new products are ushering in new treatment approaches supporting innovative healthcare providers who are rapidly adopting the consumer-driven distributed healthcare model.
While the new healthcare economy offers revolutionary ways to connect those who need care with the devices and therapies that can improve their health better than before, navigating the disrupted healthcare landscape poses many challenges for the creators of these devices, making it extremely difficult for many great products to reach those who would benefit most from their treatments.
Accent Growth is dedicated to improving healthcare by fostering a stronger connection between medical device manufacturers, healthcare providers, and patients in need. Our team combines extensive strategic thinking and healthcare expertise with exceptional marketing, sales, and support knowledge to assist our clients and their leaders in adapting to change, expanding their outreach, and bringing their solutions to a wider audience to enable their growth.
Our Vision
Our vision is a world where healthcare is accessible and affordable to everyone. We strive to simplify the delivery of healthcare by connecting innovative technologies that heal and save lives directly to those in need. We believe that everyone should be empowered to choose and have access to these technologies, regardless of their circumstances. We also believe in properly compensating the inventors and innovators behind these devices so that they can continue to develop even more healing and life-saving technologies.
Our Values
Trust and Reliability: We are passionate about building trust and being a reliable partner for all stakeholders. We believe in open communication, delivering on our promises, and consistently demonstrating our commitment to excellence.
Empathy and Compassion: We approach our work with a deep sense of empathy and compassion. We understand the challenges faced by patients, healthcare providers, and manufacturers, and we are passionate about finding solutions that address their unique needs.
​
Innovation and Adaptability: We have a deep passion for innovation and embrace change. We constantly seek new ideas and approaches to meet the evolving needs of the healthcare industry, always striving to stay ahead of the curve.
​
Exceptional Service: We are dedicated to providing exceptional service to our clients and partners. We are passionate about exceeding expectations, delivering timely and reliable solutions that make a positive impact on healthcare delivery.
​
Positive Impact: We are driven by a passionate desire to make a positive impact on healthcare. We believe that by facilitating stronger connections between manufacturers, providers, and patients, we can contribute to improving the overall quality of care and enhancing patient outcomes.
​
Meet Mark
Healthcare Marketing & Sales Expert
I’m an accomplished Executive leader with a proven track record of success across healthcare, life sciences and other business environments. I’ve honed my skills through remarkable commercial experiences, from founding and growing an aviation training company to leading global sales operations for a Top 30 medical device firm. I possess a deep understanding of the intricacies involved in marketing, sales, and customer support in a highly regulated environment like healthcare, garnered from my tenure working at and with world-class organizations such as Getinge, Arjo, 3M, Vyaire, Bausch Health, Ascensia, and Quest Diagnostics.
​
During my 10-year tenure at Getinge, I held key leadership positions, including overseeing global sales operations for the Infection Control division with a revenue of $1.0 billion. Additionally, I led commercial operations for the Americas region of the Surgical Workflows division, which achieved a revenue of $650 million.
In my role as President and COO of Modern Marketing and Commerce, I led an organization of 220 people who navigated the complexities of the healthcare and building products industries and propelled our business forward during the most challenging of times during the pandemic. With a focus on analytics, marketing automation, and virtual sales environments, our organization generated over $1 billion in sales for our clients in 2020.
In addition to leading Accent Growth, I am serving as the Chair of Entrepreneurship at SUNY Geneseo School of Business where I get to help the next generation of commercial leaders find their purpose, frame their business, and live a more fulfilling life.
​
Let’s connect and explore how we can leverage our expertise to accelerate your business forward.
